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Experience

A little creativity goes a long way

Bring a new perspective to your content

One of my favourite sayings is “Throw your heart over the fence, and the rest will follow.” It speaks to me of breaking boundaries, of going beyond the comfort zone and taking calculated risks, of continuously improving and expanding your expertise, and of following your passion.

This is how I live my personal and professional life. My passion has always been for words, and my craft relies on being able to motivate, engage, or persuade in just a few carefully constructed sentences. I love what I do, and my clients value my dedication to making their project a success.

I’m a bilingual strategic and versatile communications consultant with more than 20 years of experience. I offer individuals, businesses, and non-profit organisations a complete turnkey solution to their communication needs.

Reliable, professional Experience

Carole Wynne

Carole Wynne

Writer/Editor & Content Strategist

I’m passionate about words and language, and my craft relies on being able to motivate, engage, or persuade in just a few carefully constructed sentences.

I’m a versatile and strategic communications consultant with more than 18 years of experience. I offer individuals, businesses, and non-profit organisations a complete turnkey solution to their communication needs.

I create strong partnerships with my clients, allowing them to focus on their business and do what they do best, while I work behind the scenes to support their communication needs.

Skills & Expertise

  • Content strategy and marketing communications 100% 100%
  • SEO & Social media strategies (Google AdWords & Analytics certified) 100% 100%
  • Proposal writing (RPFs) for high-value tenders 100% 100%
  • Project management & team management 100% 100%
  • Change management communications plans, manager toolkits 100% 100%
  • CMS / WordPress / Basic HTML 100% 100%
  • Adobe Creative (InDesign, Photoshop, Illustrator, Acrobat, Lightroom) 100% 100%
  • SharePoint, Basecamp, Trello, Loopio, etc. 100% 100%
  • Google Workspace, Office 365, etc. 100% 100%
  • Photography & creative design 100% 100%

Content development

I offer strategic content writing for small and large organisations: blogs, web content & SEO, content audits, tech writing, manager toolkits, and marketing material.

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Proposal writing

I develop win themes and strategies for high-value tenders, translating customer requirements into clear, tailored value propositions and compliant bid submissions.

Copywriting

One-stop writing shop for ads, newsletters, sales campaigns, newspaper and feature writing, landing pages, press releases & backgrounders, white papers, case studies, social media strategies, and more.

Communications Training/Coaching

I offer training group and individual courses and coaching for writing for the web, business writing, and more.

Editing and proofreading

Professional stylistic and substantive editing and proofreading, adapted to target audiences.

Photography & book layout

I offer commercial product photography, portraits, and pets as well as book layout for print and Kindle.

From MY Clients

Kind words from some of my long-term clients

"Carole brings great initiative and smarts to her work. I can absolutely count on her when a deadline moves or priorities shift. Project specifications can often be loose; Carole thinks about what’s needed, whether is writing, research, or connecting with stakeholders.

What makes Carole successful is her versatility. She brings strong writing skills, but also good design sensibility, web experience, and excellent project management. Her varied skillset enables her to take holistic approach to projects, and deliver from start to finish. She’s a delight to work with."

Jennifer Yu

InfoX Team Lead, Google Inc.

“Carole played an integral role in the development of the strategic role of the employee communications team in our organization, specifically in supporting our senior executives on internal issues management, visibility, crisis communications, and change management.

A creative and engaging writer, Carole has the ability to quickly turn around copy that is creative, visually appealing, and engaging. Her writing and editing talent is complemented with strategic and tactical planning skills.”

Laurent Caron

HR Director, VIA Rail, Canada

“We’ve worked with Carole Wynne for several years now. She’s both a highly professional writer and a genuine pleasure to do business with.

I spent some time with Carole on our client premises and she works extremely well, adapting and responding to the needs of our clients.

She’s a great asset to our team at Bàrd. She's also worked as project manager of the redesign of our Litríocht website. We hope we can continue to work with her for years to come.”

Tom Fitzgerald

CEO, Bàrd

“Carole is very engaging and clearly knowledgeable about communications. She did a superb job with our donor material. She provided web content for our alumni websites and worked closely with Marketing to produce excellent concepts that she developed into ads, brochures, fundraising letters and reports.

She’s extremely resourceful and produces high-quality products within the agreed-upon time frames. Her services are an asset to any organization. I enthusiastically recommend her.”

Sandra Spina

Marketing Director, Concordia University

Recent Work

editing-writing-content-strategy

I've worked for 6 years with multinational giant Google Workspace, embedded in the InfoX team

Freelance copywriting for Ignitus

Close partnership with agile digital transformation organisation IgnitusAI, providing marketing services on an ongoing basis.

Proudly working closely for 3+ years with leading higher education solution Terminalfour and their new product BetterExaminations.

Community engagement

Like you, I believe in giving back to the community. A portion of my fee is donated to local animal shelters, a cause close to my heart. My dog Ashima is my best friend, keeping me company while I write and nudging me for a walk when I’ve been sitting at my desk too long. She was rescued by the incredible shelter volunteers before I adopted her.

Animal shelters depend on the generosity of animal-lovers to look after and rehome hundreds of dogs, cats, and other animals. Please donate what you can to your local animal shelter. Ashima and her friends will be grateful for life. Literally.

Let's Start Something new
Talk to me about your project

I'm excited to hear your business story. Let's talk about how we can enrich it.

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